The jargon-ridden and elliptical style of Derrida and others, so easy to parody, was nevertheless a remarkable achievement. […] In this sense theory and practice did merge for the poststructuralists. Their own writing was not just an exposition of their theory, but the very embodiment of theory. […] At their best, the poststructuralists closed the circle of theory and practice: their theory grew out of practice and returned to inform practice.

[…]

What we need is a hybrid, a fusion of the critical stance of cultural theory with the constructive attitude of the visual designer.

Jay David Bolter. „Theory and Practice in New Media Studies“